From Hobby to Hustle: How Lady Suburbia Scaled Up with eBay x Liberis Funding
Our Story
Stephanie Franco has been a seller/reseller on eBay since 2017. Under the pseudonym of Lady Suburbia, Stephanie sells- amongst other things- a wide range of electronic and hardware goods worldwide. Starting off as a part-time hobby, Stephanie made the leap and secured an LLC license in 2021, turning her hobby into a successful business that keeps her very busy!
The Challenge
Stephanie’s product sourcing methods, which relied heavily on thrift stores and garage sales, were not sustainable for the growth she envisioned. She had recently entered ‘growth mode’ and needed to find ways to increase her inventory, improve her profit margins, and scale her operations to meet the increasing demands of her customers. She noted, “My typical runs to the thrift store and garage sales were not going to be sustainable for growth…I needed to look at sourcing in bulk.” Stephanie was in need of a financial solution that would enable her to expand her business at the pace she needed.
“I would definitely recommend Liberis to others and have already shared my brief experience with other eBay sellers.”
Lady Suburbia LLCStephanie- The Solution
Recognising the limitations of her existing approach, Liberis’ recent eBay lending program launch could not have come at a better time. “When I received an email from eBay about Liberis, I researched and thought it would be a good idea.” Stephanie explained, “I liked that the funds came from my sales, it was one less thing to worry about!”
She chose Liberis funding based on its convenient application process, and the ability to access capital based on her eBay sales, rather than the tricky & time consuming process that comes with traditional lenders.
Liberis & eBay would offer Stephanie the financial freedom she needed to pursue her growth ambitions, without the burden of inflexible loan repayments: “The process went pretty smoothly…It was straight forward, and they (Liberis) gave me options.”
Lady Suburbia is yet again well-positioned for continued growth and success. Stephanie expressed her satisfaction with Liberis x eBay funding and plans to continue using the platform as her business expands.
But the big question is, would this established eBay seller recommend Liberis funding to other eBay businesses? “I would definitely recommend Liberis to others and have already shared my brief experience with other eBay sellers.” We’ll take that as a resounding yes!
With this added cash injection, Stephanie was able to:
- Expand her inventory: She made significant investments in inventory, acquiring a wider range of products and quantities.
- Enhance her profit margins: By optimizing her inventory and sourcing strategies, Stephanie was able to increase her profit margins and improve the overall profitability of Lady Suburbia.